Since the mid 1980's vitamin A is the cosmeceutical ingredient that most dermatologists and aestheticians consider 'the gold standard' for the treatment of acne and photo-aged skin . There are also many hundreds of published scientific studies showing that topical vitamin A can prevent and reverse many of the changes seen in sun damaged and naturally aged human skin. But many cannot tolerate retinol treatment finding it too irritating and unpleasant. It also should not be used by pregnant or breastfeeding mums.
All the different derivatives of Vitamin A are called retinoids but the different names and the efficacy of each can be confusing .
In the world of skincare Vitamin A is also known as retinol, retinal, retinyl palmitate, bakuchiol retinaldehyde, retinoic acid, transretinoic acid, tretinoin, or adapalene., Dedicated to efficacy but safety BLOOM uses BAKUCHIOL – a natural medium strength, plant based alternative to retinol.
WHY? Because it gives all the benefits of retinol without any of the unpleasant side effects often associated with retinol. . It works more slowly and more gently but unlike retinyl palmitate its penetration is good. It is also perfectly safe to use whilst pregnant or breastfeeding
What if you could have all the benefits of retinol without any of the nasty side effects and you could use it while pregnant?
Well now you can.
With BLOOM Phyto Retinol Night Cream containing Bakuchiol , you can now have your cake and eat it! .... Read on.
Bakuchiol is a vitamin A analogue ie. not at all like vitamin A but gives the same skincare benefit. Derived from the Psoralea Corylifolia plant or 'babchi' plant it's the perfect choice for a gentle, vegan introduction to the world of Vitamin A. Notice it gives all the benefits of gold standard retinol but NONE of the nasty side effects (see table below)